Parallax Visual Communication Web Development Outline and Links to Customers
http://www.parallaxviscom.com/index.php/meet/
Jonathan@thinkparallax.com
http://ftp.parallaxviscom.com/newsletter12/pvc_newsletter12.html
Here is brief outline of the steps you should take/we take when going through the web redesign process. It will be smart to meet internally to see what pieces you can handle vs. what you can outsource. We can talk more about where we might be able to fit in.
Web Committee
Organize a group of 4-6 people that will be able to give valuable input through out the process. IT, Marketing, Development/Recruitment - and definitely someone that has a good pulse on the organization. Who gets the big picture and has a vision for the future. Maybe that's you:)
1. Discovery/Needs Assessment
The discovery phase will be a Q+A with the web committee and possibly department to determine all of the goals of the organization. You'll need to determine what currently works/doesn't work, what do we want to achieve with the website and what tools will be need to achieve those goals. When
you itemize the goals you'll be able to figure what tools/applications will be needed to action - and what Drupal has that you can incorporate.
During this phase you or the company you are working with should identify competition, likes dislike etc. It will help you visual what works/doesn't and what you might want to include.
We are in the discovery phase of a big redesign for the Water Authority here and they wanted every department to have a say - so now we have a list of 150 items for their wish list which is about 140 more than is in the proposal. So having a discovery will be really helpful to finding out what you need before you get started or hire a firm. You can also hire a firm to just handle the discovery.
In this process you can also post a questionairre on your external site to get public opinion about what they want and do an internal survey to see what staff/faculty etc. are thinking. I can give you a set of questions to work off of and you could use Survey Monkey - super simple and cost effective.
Requirements
After and while your going through the discovery phase you'll want to finalize the technical requirements and also the workflows. How will a user post to the site, who the owners will be, who will manage, post content and how the whole process will work.
2. Planning, Architecture, site map, wireframes
After you've gone through and finalized all of the requirements and what will be included you can phase the project - what we can do in the first, second - etc.
You should be able to get pretty good pricing from any firm at this point and you'll also be able to see what you can handle internally vs. externally.
At this point you can start to create the site map/information architecture about where all of the information will live and how the user will flow through the site.
3. Design
After the site map, you'll move to wireframes and then the concepting design portion.
Your familiar with the design part, but generally we come up with 3 unique options for the homepage, 2 rounds of revisions. And the same for a standard subpage and then additional unique subpages. Before this you will have determined what types of interactivity that will be included - user
submitted content etc.
4. Development
When the design is finalized you can begin with the development process, which can be started while the design is being finalized. There should be a staging server (testing environment) before launch. And I would rec. doing it in phases. You'll add a truck load of stress to try to knock it all out at once.
5. Launch/Results
While it's being launched - test and make changes. Have predetermined measurements to get the ROI
Here are some links and pdf/screen shots of sites we've finished and are working on.
If you have time for a call, I can go through in more detail. I'll call you either way to follow up next week.
Here is the online virtual tradeshow for Qualcomm (I talked about doing the same thing as an Open House for schools)
http://www.parallaxviscom.com/qualcomm_tradeshow08/
http://www.visitcwc.com
Site for Visit California finished a few months ago

Here is a screen shot of the web redesign for the San Diego Comm. School district. And below is the link on how their internal developer is executing the site. This is a great example of how/why the design team should be involved for feedback when an organization goes through an develops the site themselves. See if you notice the difference between the two. I'm going to give them feedback next week regardless, but even it's 10-20 hours that we would work with you through the dev. process, I think it's worth it.
http://employee.sdce.edu./ (being developed in drupal)
It will launch in a few weeks.
And here is where we are at with the UCSD site - the first is a static home page and the second an interactive timeline. Work in progress.
homepage
http://www.parallaxviscom.com/UCSD/index.html
interactive timeline
http://www.parallaxviscom.com/UCSD/main.html
Smaller sites for different clients/industries
www.spicynothings.com
branding, packaging for food client
http://fosteringchange.org/
Joomla (open source) for non profit
http://www.stadiaclothing.com/default.aspx
http://jivaactive.com/
clothing clients/shopping cart
Qualcomm Annual Reports
http://www.parallaxviscom.com/qualcomm/ARAP/
http://www.parallaxviscom.com/qualcomm/ARAP07/
Micro site for water authority (being developed in drupal) I'll send another email with a presentation for UCSD.
Talk to you soon!
Thanks!
Jonathan